Navigating road map to mobile microfinancing in Kutch District – A Feasibility Study
Keywords:
Microfinancing, Trust on E-Banking, Easy Access, Government Support, User-Friendliness.Abstract
This study, Navigating the Roadmap to Mobile Microfinancing in Kutch District, explores the feasibility and potential impact of implementing mobile-based financial services in the region. Employing a non-probabilistic convenience sampling method, a sample of 125 stakeholders was selected for the study. Primary data collection was conducted through structured questionnaires, capturing a comprehensive range of socio-demographic profiles, perceptions, and attitudes towards mobile microfinancing. Utilized a descriptive cross-sectional research design, the study analyzed various factors influencing the adoption and effectiveness of mobile microfinancing, including ease of access, understanding of services, trust in platforms, perceived benefits, and impact on financial inclusion. The findings indicated a significant demand for accessible financial services among underserved populations and highlight the transformative potential of mobile microfinancing in enhancing financial inclusion in Kutch District. However, the study also identified critical challenges such as limited understanding, concerns about reliability and security, and the need for robust technical support. These insights provided a strategic framework for stakeholders to navigate the complexities of mobile microfinancing implementation, paving the way for sustainable economic development and improved financial empowerment in the Kutch District.
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